In a hyper-competitive race to reduce costs, increase revenue and meet objectives, companies and organizations of all sizes make the mistake of cutting corners on privacy, security, ethics and social responsibility. Areas of investment without a clearly-defined, immediate return tend to fall by the wayside, leaving organizations vulnerable to legislative, political, ethical and social ramifications whose costs almost always far exceed what it would have required to avoid those pitfalls in the first place. Far too often, we can often trace back these monumental miscalculations to one of three scapegoats: ignorance, hubris or willful misconduct. Organizations either don't see the risk in ignoring well-defined and established legislation around privacy, data protection and ethical conduct, or they think they're above its risk of peril, or they actively refrain from engaging with it for some nefarious purpose, as often seen in increasingly-public corruption and unethical conduct investigations.

Privacy Policy, Data Protection and Personal Information

Most companies are approaching the act of data-mining as, well, a near-literal gold rush. In a blind scramble to acquire, process, study and leverage the private data of individuals, current and future consumers, and citizens, corporations are setting themselves up for a massive - and expensive - wake-up call. As we enter an age where citizens are increasingly savvy and conscientious about their data, how it's shared, and how it's sold, companies found to misuse, misappropriate or otherwise fail to safeguard personal and private data will have to deal with major reputation, economic and commercial repercussions. With a solid understanding of the entire spectrum of data privacy questions that could affect your organization, q8p Creative can perform a comprehensive analysis of your current data privacy and information systems security processes, followed by a detailed plan of action to address shortcomings and patch key areas where your organization is vulnerable to privacy issues.

GDPR, CASL, Compliance and You

As we examine your internal and external privacy policies, data processes and customer tracking habits, we can apply benchmarks for EU General Data Protection Regulation (GDPR), Canada's Anti-Spam Law (CASL), Personal Information Protection and Electronic Documents Act (PIPEDA), Canadian Privacy Act, and all other North American and European legislation in order to move your organization towards full compliance will all privacy and data protection laws in effect in jurisdictions where your organization operates. We make no bones about supporting, participating in and contributing to strong, enforceable privacy laws that hold corporations to account for the private data they acquire and manage for customers - but we also work to ensure that these same companies have access to the expertise, helpful advice, training and resources they need in order to stay on top of their responsibilities and maintain a strong relationship of healthy trust with consumers, citizens and the bodies that oversee adherence to these policies.

Equity, equality, and Corporate Social Responsibility

Finally, q8p Creative's team has extensive experience in dealing with internal and external questions on equity, equality and social responsibility. Our remarkable diversity means that we have noteworthy insight into how to distinguish between workplace tolerance, workplace acceptance and workplace celebration of gender, racial, sexual, religious and other differences among your team members. In environments which have historically consisted of a predominantly homogeneous workplace, we can work with you to demystify issues around behaviour, language and respect of your peers, employees and team members. We provide workshops, training and curriculum to help address these and other issues - before they become an HR crisis.

Correspondingly, we help identify corporate social responsibility (CSR) avenues for your corporation to explore, helping you becoming a better corporate citizen and participating in improving your local and extended community in meaningful, impactful and measurable ways. CSR has morphed from actually giving back to one's community to a simple statement of adherence to local laws - with a socially-conscious public becoming increasingly curious and aware of where its dollars are going, the days when companies can simply throw a small amount of money at an organization run by a corporate buddy and call it CSR are numbered. We help organizations follow the money and make well-informed, impactful, useful investments back into the society that has allowed them to prosper in the first place.